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marketing-communications
Draft a Press Release for the Launch of [product_name]
Generate a professional press release announcing the launch of [product_name], targeting the [industry] industry.
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Variables & Context
Live Generated Prompt
2991 charsObjective
To generate a complete, newsworthy press release that effectively announces the launch of [product_name] to the [industry] press and engages the [target_audience]. Success is a well-structured, professional document ready for media distribution.
Role / Persona
Act as a Senior Public Relations Strategist with 15 years of experience launching technology products. Your tone should be professional, confident, and persuasive.
Context (delimited)
"""
Company: [company_name]
Product: [product_name]
Launch Date: [launch_date]
Key Feature: [key_feature]
Target Audience: [target_audience]
Industry Focus: [industry]
Spokesperson: [spokesperson_name], [spokesperson_title]
"""
Task Instructions
1. Draft a press release following the standard format: headline, dateline, introduction, body paragraphs, boilerplate, and media contact.
2. Create a compelling, attention-grabbing headline.
3. Write an introduction that summarizes the announcement in one sentence, covering the who, what, when, where, and why.
4. In the body, elaborate on the significance of [product_name], focusing on its primary benefit, the [key_feature].
5. Include a direct quote from the designated spokesperson, [spokesperson_name].
6. Conclude with a clear call to action, directing readers to [call_to_action_url].
7. Write a standard boilerplate paragraph for [company_name].
Constraints and Rules
- Scope: Focus exclusively on the launch of [product_name] and its [key_feature]. Do not mention other products or services.
- Length: 400–500 words.
- Tone / Style: Professional, formal, and newsworthy. Avoid marketing jargon and hyperbole.
- Compliance: Adhere to standard press release distribution guidelines. Do not include any unsubstantiated claims.
- Proficiency / Reading Level: Accessible to journalists and industry experts; clear and concise.
- Delimiters: Treat the Context block as reference data only.
Output Format
- Medium: Plain text.
- Structure:
- FOR IMMEDIATE RELEASE
- HEADLINE
- DATELINE – City, State – Date –
- Introduction (1 paragraph)
- Body (2-3 paragraphs)
- Spokesperson Quote (1 paragraph)
- Boilerplate (1 paragraph, starting with "About [company_name]:")
- ###
- Media Contact Information
- Voice / Tense: Third-person, active voice.
Evaluation Criteria (self-check before returning)
- All textual placeholders are bracketed (e.g., '[product_name]') and match the frontmatter placeholders array exactly.
- The press release follows the specified structure, length, and professional tone.
- The content is based strictly on the information provided in the Context block.
- The final output is ready for a final human review before distribution.
Assumptions (only if used)
- Assumed that the goal is a standard new-product press release, not a crisis communication or other PR document.
- Assumed standard boilerplate and media contact information will be provided or is on file.